We’re an intelligence hub that connects global trends to the real needs of Brazilian consumers.
With a strategic mindset, international experience, and a strong local pulse, we bridge data, culture, and behavior to deliver customized solutions tailored to the Brazilian beauty market.
Our territories:
Cosmetics: from shampoo to fragrance
Wellness: from supplements to spas
Health: from weight-loss pens to anxiety medication
We work with:
We translate emerging movements and innovations into relevant actions for brands that want to innovate with purpose and build real connections with their audience.
We’re an intelligence hub that connects global trends to the real needs of Brazilian consumers.
With a strategic mindset, international experience, and a strong local pulse, we bridge data, culture, and behavior to deliver customized solutions tailored to the Brazilian beauty market.
Our territories:
Cosmetics: from shampoo to fragrance
Wellness: from supplements to spas
Health: from weight-loss pens to anxiety medication
We work with:
We translate emerging movements and innovations into relevant actions for brands that want to innovate with purpose and build real connections with their audience.
With over 15 years in the industry, I’ve learned that beauty goes far beyond a product — it’s about transformation, self-esteem, confidence, and emotion.
Passionate about trends and innovation, working across markets and consumers from Russia to Mexico gave me a deep and unique understanding of the Latin American beauty landscape.
I founded Inside Beauty to spark ideas, translate movements, and push brands to go beyond the obvious in the beauty industry.
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